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International Business false
By:Radha Jethu-Ramsoedh,Maud Hendrickx
Published on 2016-11-30 by Routledge


The open character of the global economy combined with the internationalization of business means that business students are increasingly required to understand the complexities of international business. This introductory textbook provides students with a comprehensive overview of this vital topic. Subjects discussed withing the text include: the political and economic environment; culture; management and organization; international marketing strategies; intercultural communication; international law; international finance; and logistics / international transport.

This Book was ranked at 28 by Google Books for keyword International Business.

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Book which was published by Routledge since 2016-11-30 have ISBNs, ISBN 13 Code is 9781138175808 and ISBN 10 Code is 1138175803

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International Business -Radha Jethu-Ramsoedh,Maud Hendrickx- 1138175803

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